Apple launches $599 MacBook Neo
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The new MacBook Neo isn't just an affordable laptop -- it's also a way for Apple to bring disaffected Windows users over into the macOS ecosystem.
Apple’s upcoming low-cost MacBook could shake up the budget laptop market, potentially putting pressure on cheap and often frustrating Windows machines.
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Apple’s rumored MacBook could be a total nightmare for cheap Windows laptops
Apple is reportedly preparing a low-cost MacBook designed to compete directly with Chromebooks and budget Windows laptops, a move that could reshape the entry-level notebook market. The device, which would use an iPhone-class A-series chip instead of Apple’s higher-end M-series silicon,
The release is a major shift for Apple, which has been reluctant for decades to launch a low-end Mac laptop. Read more at straitstimes.com. Read more at straitstimes.com.
Apple on Tuesday unveiled updated MacBook Air and MacBook Pro models, featuring its latest M5-series chips and bigger base storage, in a bid to lure buyers in a softening PC market squeezed by rising memory costs.