Lotame, a global customer data provider, said it has adopted the Unified ID 2.0, the identity technology pioneered by The Trade Desk, which will help it grow its connected TV business. With cookies ...
LONDON, April 02, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the ...
Alternative ID vendors have been hardcore pitching advertisers for years that email-based IDs can work for CTV. But skepticism still abounds. To be fair, email-based alt IDs are a viable third-party ...
LONDON, Oct. 30, 2025 (GLOBE NEWSWIRE) -- Pixalate, the leading ad fraud protection, privacy, and compliance analytics platform, today released the Q3 2025 Connected TV (CTV) Malformed and Fraudulent ...
NEW YORK, July 15, 2026 (GLOBE NEWSWIRE) -- Adstra, a leading provider of data and identity solutions, today announced the launch of ID Connection Strength (ICS), a transparent, configurable scoring ...
LONDON, April 03, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released their ...
LONDON, April 03, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released their ...