Car dealership Peter Vardy Group has introduced a brand mascot into its communications – Aard Vardy, created by the company’s marketing agency, The Lane Agency. The character has been introduced as ...
This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...
There’s no shortage of talent in this country, writes Peter Vardy, but what we sometimes lack, collectively, is confidence ...
"If sharing my experience helps someone find strength or perspective in their own challenges, then that’s something positive.” ...
Feather Brooksbank has been appointed by motor retailer Peter Vardy to handle media planning and buying for the launch of its new business. The initial activity will be centered on the first ...
After selling off much of his car dealership empire, Peter Vardy is focusing on investing in, and fostering the leadership of, early stage Scottish companies. The new plan comes after three years of ...
The boards of large UK car dealership groups Pendragon and Reg Vardy on Monday said in a statement that Pendragon will pay GBP8.00 in cash for each Reg Vardy share – valuing Vardy at approximately ...