This Holi, Marico Limited unveiled a integrated campaign for its iconic Parachute Advansed Gold Coconut Hair Oil, bringing a ...

In today’s ‘In the Spotlight,’ we trace Amrit Anand’s journey, his entry into the industry, lessons as a communications ...

At the e4m Automotive Marketing Summit 2026, Hero MotoCorp’s Aashish Midha and Spotify’s Arjun Ravi Kolady discussed ...

Gunjan Srivastava, former CEO of BSH India and BSH UK & Ireland, has joined Mirc Electronics Ltd., the 45-year-old Indian ...

With ad spend increasingly tied to engagement rather than traditional reach, broadcasters are recognising creators as key ...

Aashish Midha, Head of Marketing at Hero MotoCorp, says Hero’s four-decade journey focuses on ‘democratising mobility’ ...

Paramount agreed to acquire WBD for $110 billion, or $31 per share, after Netflix chose not to increase its bid ...

Medusa’s latest campaign, ‘Mehsoos Kar, Har Rang’, urges people to go beyond the visual spectacle of the festival ...

Somnath will lead supply chain operations for the Large business, focusing on strengthening network efficiency and driving technology-enabled supply chain capabilities as Flipkart continues to scale ...

Aloke Singh, Managing Director of Air India Express, will step down from his role on 19 March, concluding a five-year tenure at the airline. According to media reports, in a note to employees, Singh ...

Inspire Brands has appointed Nitin Sharma as its new Director of Product Management. He shared the update on LinkedIn stating, “I’m excited to share that I’ve joined Inspire ...

This pilot represents an opportunity to thoughtfully evaluate how brands can participate in advertising within ChatGPT while also driving incremental demand back to retailer and brand destinations ...